The Together Plan
SEO & Content Optimisation Specialist
We are seeking an experienced SEO & Content Optimisation Specialist (Volunteer) to improve our website’s search engine performance and expand our online reach. This role focuses on enhancing SEO capabilities across the website and social networks through strategic and technical optimisation.
You will work with our volunteer web developer to implement SEO improvements at page level, ensuring all updates align with the existing website design and structure. You will also collaborate with content creators to strengthen the charity’s digital presence across multiple platforms.
Your Responsibilities
● Analyse and improve our website’s performance using tools such as Google Analytics, Yoast SEO (or similar), and other WordPress SEO plugins
● Implement on-page SEO improvements, including metadata, keyword optimisation, internal linking, and content structure
● Collaborate with the web developer to enhance SEO functionality and capabilities across the website
● Recommend and implement SEO best practices
● Conduct keyword research to support content optimisation and improved search visibility
Review and optimise existing pages and posts to improve rankings and user engagement
● Collaborate with the charity’s content creators to improve SEO and digital marketing for content across the website, Facebook, Instagram, and YouTube
● Ensure all website and digital content is optimised for search engines while maintaining clarity, quality, and brand tone
● Monitor SEO performance and provide insights and recommendations for ongoing improvement
● Maintain consistency in SEO standards across all website content and digital channels
What difference you will make
The Together Plan is a UK-based non-profit organisation working to support Jewish communities and preserve Jewish heritage across the former Soviet Union and Eastern Europe. This role will help the charity to broaden its reach and increase its visibility. It will help the charity to be found by more people looking to trace their family roots, looking to share their family stories, benefit from the education that we offer and for the charity to find more supporters and followers who will help support the Jewish communities in Belarus and Eastern Europe.
What additional skills or experience you should have
Required Skills / Experience
● Proven experience in SEO and website optimisation (essential)
● Strong working knowledge of SEO tools such as Google Analytics, Yoast SEO (or similar), and WordPress SEO plugins
● Experience implementing on-page and technical SEO improvements
● Ability to work collaboratively with developers and content creators
● Understanding of SEO across both websites and social media platforms
● Excellent analytical skills with the ability to interpret data and make informed recommendations
● Excellent written English, with strong attention to detail
Desirable (but not essential) Skills / Experience
● Propose and manage an overall SEO strategy to increase our online presence and improve our fundraising capabilities.
● Expert knowledge and understanding of user experience (UX) and its relationship to SEO
● Experience optimising content for social media platforms (Facebook, Instagram, YouTube)
● Interest in Jewish history, culture, heritage, or charitable work
What training we will provide for you
We will train you to use our systems where needed
You will be part of an IT volunteer team and peer to peer training in areas of the charity will be made available
What you will get out of volunteering for us
You will become a valued member of our international team represented in Belarus, the UK and USA.
You will be making a genuine difference and will see the direct impact of your efforts on Holocaust remembrance, Jewish heritage preservation, humanitarian support, and community development.
Volunteer with The Together Plan and you'll gain more than experience - you'll become part of a community dedicated to preserving history, Holocaust education supporting people and community, and creating a lasting legacy. Along the way you'll make friends, learn new skills, build your confidence, and know that your time is helping ensure that important stories are never forgotten.
Not sure which role suits you or need a little friendly help? Please contact our volunteer broker at volunteerbroker@jvn.org.uk for London or Rebecca at manchester@jvn.org.uk for Manchester.
Information
Location:A flexible, remote volunteer role that can fit around other commitments
Remote
Age limit:
Volunteers aged 18 or over
Hours per session:
Between 1 and 2 hours
Availability:
On-going
Available days/times
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We are happy to be flexible on location and/or times if required.